Want to Eat Less? Imagine Eating More

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Want to Eat Less? Imagine Eating More -
Betsie Van der Meer / Getty Images

Imagine you could eat less, simply by thinking about eating! A new study published in Science finds just that: people who imagined themselves repeatedly indulging in sweet or salty treats ended up eating less of the actual foods than people who didn’t visualize eating the same foods or thought about them only fleetingly.

The study is based on the principle of habituation — that repeated exposure to a stimulus reduces people’s response to it. It explains why the 10th bite of pumpkin pie isn’t as desirable as the first. And why chronic alcoholics need more alcohol to feel drunk. “People habituate to a wide range of stimuli, from the brightness of a light to their income,” the study’s authors write. (More on Time.com: 5 Ways to Get Oatmeal in Your Diet, Deliciously)

What the authors wondered, however, is why, when it comes to food, does the imagination usually have the opposite effect — the mere notion of a piece of pie tends to whet the appetite, rather than suppressing it. “If you look at the literature on imagination and eating, thinking about [a specific food] leads people to desire it more,” says lead author Carey Morewedge, assistant professor of social and decision sciences at Carnegie Mellon University. “But when you eat a lot of a food, you desire it less. What’s the difference between these two experiences?”

The key may lie in the repetition. For the study, Morewedge and colleagues conducted five different experiments with 51 participants in each. In the first experiment, people were divided into three groups and asked to imagine performing 33 consecutive tasks: inserting 30 quarters into a laundry machine, then eating three M&Ms; inserting three quarters into a laundry machine, then eating 30 M&Ms; or inserting 33 quarters into a laundry machine. Then, all groups were given a real bowl of M&Ms from which they were allowed to sample freely.

The researchers found that the people who imagined eating 30 M&Ms ate about half as much candy in real life, compared with the other two groups. There was no difference in actual consumption between those who imagined eating three M&Ms or no M&Ms. (More on Time.com: Mind Over Matter: Can Zen Meditation Help You Forget About Pain?)

It doesn’t take much imagination to conceive that these findings could aid the development of real-world behavioral techniques for dieters — and anyone else dealing with craving — who need help fighting the urge for more. Conversely, the findings could be applied to help people reduce phobic-responses to fear-inducing stimuli like, say, spiders. “I think this is a very nice study, an impressive demonstration that shows the power of imagery, the power of imagination,” says Kent Berridge, professor of psychology and neuroscience at the University of Michigan-Ann Arbor, who was not involved with the research.

Researchers repeated the M&M experiment, this time combining visualizations of eating either M&Ms or cheddar cheese cubes. The goal was to test whether the imaginary eating resulted in habituation to specific foods or to a more general feeling of “fullness” that resulted in less consumption. As expected, people who imagined eating 30 cheese cubes ate less actual cheese than those imagining eating three, when presented with the real food. But people who imagined eating either three or 30 M&Ms showed no difference in later cheddar-cheese consumption.

This might help explain why you can be sure you couldn’t eat another bite of Thanksgiving turkey — but still have plenty of room for pumpkin pie. (More on Time.com: Special Report: Overcoming Obesity)

In yet another iteration of the experiment, people were asked to think about either eating M&Ms or moving an equal amount of the candies one-by-one into a bowl. In this case, researchers found, the more people imagined moving M&Ms (30 times versus three), the more M&Ms they ate in real life. But in the imagined-eating group, the more people visualized consuming the candy, the less they ate later. “You have to be careful not to just think about the taste and smell, and what the food looks like,” says Morewedge, explaining that this kind of “priming” can increase desire for it. “You have to think about actually chewing biting and swallowing food repeatedly for the effect to work.”

Of course, for dieters or others who battle cravings, this presents a dilemma. Once the thought of a food has triggered immediate desire, it can be hard to think your way out of it. “There’s a danger if you just think of the food and the flavor, it will prime you and make you want it more,” Berridge agrees.

In drug recovery programs, this is why addicts are told to avoid “people, places and things” that might remind them of drugs and set off an urge to use. To quash the craving once it’s set in, however, addiction experts advise “thinking it through” — that is, considering the negative consequences, not just the momentary high, associated with drug use. Perhaps, based on the new study, recovery treatment could include asking addicts to think about the details of drug-taking over and over in a repetitive loop; but whether that technique could habituate people to drugs as well as to food remains to be studied. (More on Time.com: Top 10 Most Dangerous Foods)

Morewedge is now seeking funding for a similar study to test the power of imagination over nicotine cravings in smokers. He and his colleagues are also currently running a variation of the original research, comparing participants with various levels of hunger to see how that affects the results.

Morewedge’s research also sheds light on the way desire works and how the brain distinguishes between “liking” and “wanting” a food — or any experience, thing or person. In a final experiment, participants were asked to rate how much they liked cheddar cheese before and after imagining eating three or 33 cheese cubes; they were also asked to play a computer game in which they could click on an image of a cheese cube to earn cheese. Again, people who had imagined eating more cheese clicked less for real cheese, showing that they wanted less of it. However, their ratings of how much they liked cheddar cheese remained the same, before and after.

Berridge notes that in the real world when people eat foods to the point of not wanting it anymore, their liking for the food tends to decline a bit as well. “Where people are loaded with actual food, it suppresses both wanting and liking but wanting goes down further,” he says. “It’s striking in this case that you can lower wanting at all just by imagining food.” (More on Time.com: Overeating: Is It an Addiction?)

In addiction as well, wanting escalates out of proportion to liking: it’s not that the drug or food experience becomes more likeable or feels better and better; instead, desire and craving skyrocket. Ultimately, people find themselves intensely wanting an experience that no longer feels overwhelmingly pleasurable — in fact, it simply feels normal or even sometimes negative. By figuring out exactly how the brain processes these different strands of pleasure and desire, craving may one day be conquered.

Meanwhile, you can try imagining eating Christmas candies and desserts over and over and over, until it feels about as desirable as another rendition of “Feliz Navidad” — and perhaps spare your waistline this holiday season.

More on TIME.com:

How We Get Addicted

Why Parenting is Addictive

Is My Baby Too Fat?

Diet Psych Out: Why ‘Health’ Food Is Less Satisfying, Even If It’s Sinful

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Diet Psych Out: Why ‘Health’ Food Is Less Satisfying, Even If It’s Sinful -
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The problem with most health food is that nobody likes it — not least your own stomach. New research suggests that the stomach signals less satisfaction after eating “health food,” regardless of the actual fat and calories consumed. In contrast, foods that people perceive as indulgent and sinful produce a greater sense of fullness and gratification, even if they are actually much lower in calories.

For their study, Yale psychologists led by Alia Crum recruited 46 participants who were told that the researchers were testing the body’s response to two milkshakes that were designed with varying nutritional content. In reality, the two milkshakes were exactly the same, but one was described as being high-fat and containing 620 calories; it was labeled “indulgent” and offering “decadence you deserve.” The other shake was described as low-fat with only 140 calories. Its label promised “guilt-free satisfaction.”

Participants were asked to taste the milkshakes one week apart, so they were unable to directly compare the experiences. Each milkshake actually contained 380 calories.

Blood samples showed that gut levels of ghrelin — a hormone that rises in response to hunger and falls with fullness — declined rapidly when participants believed they were consuming a sumptuous treat. When participants thought they were getting health food, however, ghrelin levels stayed stable, meaning that their bodies did not signal the appropriate feeling of fullness after drinking the shake.

The research offers a possible clue as why diets fail so often: when we believe that we will be deprived by eating food that is lower in calories, our guts will psych us out with more hunger and less satiety.

(More on TIME.com: Bypassing Obesity for Alcoholism: Why Some Weight-Loss Surgeries Increase Alcohol Risk)

It also presents a conundrum for food manufacturers: accurately labeling health food as such may make it less satisfying, but how do you tell consumers that the products have fewer calories without evoking this effect? Maybe food makers’ annoying habit of shrinking packages without telling us may actually serve a good purpose after all.

(More on TIME.com: The Chocolate Milk Wars: A Mom’s Perspective)

The current research was published in the journal Health Psychology.

Boot Camp, Part 2: Exercise, Shmexercise. Why Losing Just 1 Pound Seems So Unfair

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Boot Camp, Part 2: Exercise, Shmexercise. Why Losing Just 1 Pound Seems So Unfair -
Peter Kindersley / Lifesize / Getty Images

One pound. That’s it! After eight days of abs-defining crunches, too many push-ups to count, breathless sprints, painful planks, forward lunges, backward lunges, you name it, one measly pound is all I’ve kissed goodbye.

I’m wrapping up Week 2 of a month-long fitness boot camp, which I hastily registered for after realizing that the finger agility necessary to type an article a day does not really qualify as exercise. That, and my jeans felt snug.

The regimen is intense: 45-minute classes four days a week, two cardio workouts on my own and a severely restricted diet that considers carbs the enemy. With that trifecta, I’d expected — hoped! — that at least 3 to 4 lbs. would have melted away.

Maybe, my brother kindly suggested, I’m losing fat and replacing it with muscle. I like that explanation. There’s no question that my abdominal muscles are getting a workout the likes of which they have not experienced since childbirth. I can feel them firming up, the work of hundreds of crunches.

MORE: Study: Cutting Carbs Two Days a Week Is Better than Full-Time Dieting

For an anti-exerciser like me, the classes are actually pretty fun, although “fun” is a relative term in this case. What I mean is that they’re challenging and unpredictable: jumping jacks one day, push-ups another. Because the routines are different each morning, it keeps the class from getting boring. And the group dynamic is invaluable; there’s no way in hell I’d ever manage to “wall-sit” — sliding down a wall until my legs form a 90-degree angle, then extending one leg parallel to the floor as long as possible — if others weren’t there struggling with the same act of self-flagellation. Try it: it’s HARD.

Of course, that’s the point. Boot camp takes its name from the military versions, where — at least in the movies — drill sergeants scream at their hapless charges to move, move, move. My two instructors, Nate and Miles, are far more benevolent. They’re both unnervingly fit, but they don’t make me feel badly that I’m not. When they see I’m struggling, they’ll tactfully hand me a lighter dumbbell or suggest a way to modify a position to make an impossible exercise doable.

And yet, the power of the group persists. I don’t want the one man and half dozen women — many of them a good 10-plus years older than me — whom I met just last week thinking that I’m a wimp. So even when my muscles doth protest, I soldier on. Here’s hoping one pound is only the beginning. Stay tuned for next Friday’s installment.

Bonnie Rochman is a reporter at TIME. Find her on Twitter at @brochman. You can also continue the discussion on TIME‘s Facebook page and on Twitter at @TIME.

‘Bite Counter’ Tracks Every Bite In Your Meal

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‘Bite Counter’ Tracks Every Bite In Your Meal -
Burazin / Getty

Tired of counting calories? Try counting bites instead. Or just let the Bite Counter do it for you. The “pedometer for eating” developed by two Clemson University researchers is worn like a wristwatch and counts the number of bites user take during each meal. The idea is to help people keep from overindulging.

The device tracks wrist motion to determine both the number and type of bites: it’s designed to know when users have taken a bite of food versus a swig of a drink, and then estimates the number of calories in each mouthful by way of technology similar to that used by exercise equipment to estimate calories burned.

“The device only requires that the user press a button to turn it on before eating and press the button again after the meal or snack is done,” Bite Counter co-creator Adam Hoover said in a statement. “In between, the device automatically counts how many bites have been eaten.”

The Bite Counter was more than 90% accurate in counting bites in lab studies, its creators say. But given that the average bite can consist of anything from broiled salmon to baked Alaska, isn’t it hard to estimate calories accurately? “That’s true,” says the product’s website. “However, the caloric content of a bite averages out over the long term. People also tend to eat the same foods week to week, further stabilizing the calorie/bite relationship.” In addition, according to the website, the calorie-bite relationship can be customized to your particular diet over a weeklong observation period.

MORE: Even a Little Bit of Exercise Goes a Long Way

The Bite Counter doesn’t just tally your calories, it plays disciplinarian too. You can preset a bite limit per meal or per day, so if you find yourself digging into that devil’s food cake a little too deeply after dinner, the device will sound an alarm for every unauthorized bite.

That may not sound like a very pleasant dining experience, but we need this kind of motivation because other weight management programs aren’t helping most people, Bite Counter co-creator Eric Muth said in a statement. “Studies have shown that people tend to underestimate what they eat by large margins, mostly because traditional methods rely upon self-observation and reporting,” he said.

The creators are marketing the device to weight-loss researchers as an alternative to the conventional food diaries and phone interviews used in many studies, since these techniques rely on faulty self-reporting.

For dieters, the Bite Counter allows you to download your eating data to a computer for “long-term analysis and visualization.” It can also be worn anywhere — in restaurants, at work and generally anywhere that people have trouble tracking their calories.

MORE: Are Calorie Counts on Menus Accurate? Not So Much

We haven’t tried the Bite Counter, so we can vouch for its accuracy. And it remains to be seen whether bite count has any real bearing on calorie count or whether counting bites actually helps people lose weight. (If it’s any indication, a recent study on chewing found that people who chewed their food more — and presumably took fewer bites — ate 12% fewer calories that people who chewed less during meals.)

The product’s website also notes that bite counts can be confused by wearers’ non-eating motions, such as gesturing during a meal, using a napkin or adjusting one’s eyeglasses. And of course, it won’t count bites if you eat with your non-dominant hand (i.e., the one on which you aren’t wearing the Bite Counter).

Still, if you’re interested in becoming an early adopter, the Bite Counter is available online for a whopping $799. Its creators hope it will eventually be sold along with other consumer electronics like heart-rate monitors, GPS devices and the like.

Tara Thean is a TIME contributor. Find her on Twitter at @TaraThean. You can also continue the discussion on TIME‘s Facebook page and on Twitter at @TIME.

MORE: Gains in Muscle Mass, Not Just Weight Loss, May Help Lower Diabetes Risk

MORE: Tips for a Healthy, Cancer-Free BBQ

Boot Camp, Part 2: Exercise, Shmexercise. Why Losing Just 1 Pound Seems So Unfair

11.42 Add Comment
Boot Camp, Part 2: Exercise, Shmexercise. Why Losing Just 1 Pound Seems So Unfair -
Peter Kindersley / Lifesize / Getty Images

One pound. That’s it! After eight days of abs-defining crunches, too many push-ups to count, breathless sprints, painful planks, forward lunges, backward lunges, you name it, one measly pound is all I’ve kissed goodbye.

I’m wrapping up Week 2 of a month-long fitness boot camp, which I hastily registered for after realizing that the finger agility necessary to type an article a day does not really qualify as exercise. That, and my jeans felt snug.

The regimen is intense: 45-minute classes four days a week, two cardio workouts on my own and a severely restricted diet that considers carbs the enemy. With that trifecta, I’d expected — hoped! — that at least 3 to 4 lbs. would have melted away.

Maybe, my brother kindly suggested, I’m losing fat and replacing it with muscle. I like that explanation. There’s no question that my abdominal muscles are getting a workout the likes of which they have not experienced since childbirth. I can feel them firming up, the work of hundreds of crunches.

MORE: Study: Cutting Carbs Two Days a Week Is Better than Full-Time Dieting

For an anti-exerciser like me, the classes are actually pretty fun, although “fun” is a relative term in this case. What I mean is that they’re challenging and unpredictable: jumping jacks one day, push-ups another. Because the routines are different each morning, it keeps the class from getting boring. And the group dynamic is invaluable; there’s no way in hell I’d ever manage to “wall-sit” — sliding down a wall until my legs form a 90-degree angle, then extending one leg parallel to the floor as long as possible — if others weren’t there struggling with the same act of self-flagellation. Try it: it’s HARD.

Of course, that’s the point. Boot camp takes its name from the military versions, where — at least in the movies — drill sergeants scream at their hapless charges to move, move, move. My two instructors, Nate and Miles, are far more benevolent. They’re both unnervingly fit, but they don’t make me feel badly that I’m not. When they see I’m struggling, they’ll tactfully hand me a lighter dumbbell or suggest a way to modify a position to make an impossible exercise doable.

And yet, the power of the group persists. I don’t want the one man and half dozen women — many of them a good 10-plus years older than me — whom I met just last week thinking that I’m a wimp. So even when my muscles doth protest, I soldier on. Here’s hoping one pound is only the beginning. Stay tuned for next Friday’s installment.

Bonnie Rochman is a reporter at TIME. Find her on Twitter at @brochman. You can also continue the discussion on TIME‘s Facebook page and on Twitter at @TIME.

A Heart-Healthier Way to Eat Fried Food?

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A Heart-Healthier Way to Eat Fried Food? -
seraficus / Getty Images

A new study finds that consuming foods fried in olive or sunflower oils is not linked to an increased risk of heart disease or premature death.

The finding seems counterintuitive since risk factors for heart disease like obesity and high blood pressure and cholesterol have been associated with diets high in fried foods. But the research linking fried food directly with heart disease has been inconsistent to date, so researchers from the Autonomous University of Madrid looked more closely at the connection.

The study’s authors surveyed nearly 41,000 adults between the ages of 29 to 69, asking about their health and eating habits. None of the participants had heart disease at the beginning of the study. Participants were split into four groups according to how much fried food they ate and then monitored for heart disease for 11 years.

People in the lowest consumption group ate about 1.6 ounces of fried food a day. Those in the highest intake group ate 8.8 ounces a day. On average, people consumed just under 5 ounces of fried food a day, which accounted for about 7% of all the food they ate. The participants reported eating foods that were fried in various ways, including deep-fried, pan, battered, crumbed or sautéed.

According to the study published in the BMJ on Tuesday, there were 606 heart-related events and 1,134 deaths during the study follow-up period. When the researchers compared heart disease and death rates to the participants’ diets, they found no link regardless of how much fried food people ate.

This doesn’t mean you should up your French fry consumption. The study was conducted in Spain, where people mostly use heart-healthy olive and sunflower oils in their cooking, both at home and at restaurants. Unlike in the U.S., the study participants were eating fried foods in the context of a healthier Mediterranean diet. And as the study authors noted further, “consumption of fried foods in Spain is not a proxy for fast food intake.” While the Spanish tend not to eat fried snacks that are high in salt and trans fats, in the U.S, these foods make up a significant part of our diet.

“Frying with mainly olive oil or sunflower oil is not associated with a higher risk of coronary heart disease,” the authors concluded, but “frying with other types of fats may still be harmful.”

Study: Does Eating White Rice Raise Your Risk of Diabetes?

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Study: Does Eating White Rice Raise Your Risk of Diabetes? -
Martin Hospach / Getty Images

When it comes to your risk of diabetes, a new study by Harvard researchers suggests that eating less white rice could make a difference.

Each additional daily serving of white rice, a staple of Asian diets, may increase the risk of Type 2 diabetes by 10%, according to the study, which analyzed the results of four previous studies involving 352,384 participants from four countries: China, Japan, U.S. and Australia. Those who ate the highest amounts of white rice had a 27% higher risk of diabetes than those who ate the least, and the risk was most pronounced in Asian people.

The studies followed people for anywhere from 4 to 22 years, tracking their food intake. All the participants were diabetes-free at the beginning of the study.

MORE: Five Ways to Avoid Diabetes — Without Medications

Why white rice may impact diabetes risk isn’t clear, but it may have to do with the food’s high score on the glycemic index (GI) — a measurement of how foods affect blood sugar levels — meaning that it can cause spikes in blood sugar. High GI ranking foods have previously been associated with increased risk of diabetes.

“White rice also lacks nutrients like fiber and magnesium,” says study author Qi Sun, a professor of medicine at the Harvard School of Public Health in Boston. “People with high white rice consumption lack these beneficial nutrients and Asian populations consume a lot of white rice. If you consume brown rice instead, you will get these nutrients. There are alternatives.”

But before you swear off white rice for good, the study authors and other nutrition experts caution that it’s not the only culprit in diabetes risk. Rather, a general decrease in physical activity and increase in food consumption may be responsible for the rise in obesity and insulin resistance in Asian countries.

“White rice has long been a part of Asian diets in which diabetes risk was very low,” Dr. David Katz, associate professor of public health at Yale University, told ABC News. “It is white rice plus aspects of modern living — including less physical work — that conspire to elevate the incidence of Type 2 diabetes.”

The authors agree, noting:

…[T]his transition may render Asian populations more susceptible to the adverse effects of high intakes of white rice, as well as other sources of refined carbohydrates such as pastries, white bread, and sugar sweetened beverages. In addition, the dose-response relations indicate that even for Western populations with typically low intake levels, relatively high white rice consumption may still modestly increase risk of diabetes.

MORE: Gains in Muscle Mass May Help Lower Diabetes Risk

Also, according to Sun, white rice is not the only red flag for a diabetes-prone diet. He recommends eating fewer refined carbs overall. “People should try to make a switch from eating refined carbs like white rice and white bread to eating more whole grains. This way, you consume more nutrients and fiber overall.”

For any healthful diet, moderation is key. “I’d tell [patients] what we know for sure,” Keith Ayoob, an associate professor in the department of pediatrics at the Albert Einstein College of Medicine in New York City, also told ABC News. “Take steps to keep from becoming overweight, make physical activity a real priority, include some protein and fiber in each meal and snack, and spread your calories throughout the day.”

The study was published online in the British Medical Journal.

‘Healthy’ Foods that Really Aren’t: Nutritionists Weigh In

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‘Healthy’ Foods that Really Aren’t: Nutritionists Weigh In -
Martin Jacobs / Getty Images

“In my opinion, the only ingredient in peanut butter should be peanuts,” says Keri Gans, a registered dietitian in New York City and author of The Small Change Diet. “Reduced-fat [peanut butter] adds artificial sweeteners, only to save 0.5 grams of saturated fat per serving and 10 calories. The reduction simply isn’t worth it and the taste becomes too sweet, taking away from the delicious taste of peanuts.”

Cristina Rivera, a registered dietician and president of Nutrition In Motion PC, emphasizes further that not all fats are harmful. “Unsaturated fats such as nuts and peanut butter, seeds, avocado, olive oil and fish oil have numerous health benefits. Foods that contain these fats protect our heart, lower bad cholesterol while raising good cholesterol, and fight inflammation in our bodies,” says Rivera. People should keep that in mind when thinking about opting for low-fat or reduced-fat versions of foods, she says.

(MORE: FDA Recall: Is There Salmonella in Your Skippy?)

In moderation, nuts and nut butters can be healthy snacks that are high in magnesium and vitamin E. Magnesium protects respiratory health and vitamin E boosts immunity and helps protect the body from tissue damage and inflammation triggered by cancer-causing free radicals.

So, when choosing a peanut butter, Rivera recommends skipping the reduced-fat versions in order to reap the full benefits of peanuts’ heart-healthy fats. “Natural or organic is the best option, and if you’re worried about the high calorie content, just be sure to practice portion control — 1 to 2 tablespoons is a serving — and stay physically active.”

MORE: The Supernut: Walnuts Pack a Powerful Dose of Antioxidants

Next Frozen Yogurt

24 Tips For a Fitter, Happier Summer Vacation

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24 Tips For a Fitter, Happier Summer Vacation -
Tanja-Tiziana / Doublecrossed Photography / Getty Images

1. Save space for treats. Visiting France? It’d be a sin not to try out some crêpes. On days you’ll be indulging in cheat-day action, try to keep other meals and snacks on the healthy side.

2. Beware of buffets. With so many delicious choices, how to choose? Start by using a smaller plate; it’ll encourage smaller portions. Fill up on as many fruits and veggies as possible. Just have to try that cheesy pasta? Spread the love and share it with a friend.

3. Stay regular. No, not that kind of regular. Keeping a fairly consistent diet helps maintain weight better than being erratic. If you don’t normally supersize meals or scarf down bags of chips, vacation isn’t the time to start.

4. Visit food markets. They’re a great place to soak up culture and eat delicious — and cheap — fresh food. It’s better for the environment, you’ll pick what you’re eating, and burn off calories while walking. Talk about a win-win-win.

5. Pack snacks. Take your own snacks when you’re out and about for the day to stave off hunger. It’ll keep money in your pocket and help you away from unhealthier options (we’re looking at you, golden arches). Trail mix, granola bars or even PB&J sandwiches are all healthy, portable options.

6. Make your own meals. If you’re staying somewhere with kitchen access, whip up your own delicious meals. You’re more likely to eat something nutritious and tasty at home — and you’ll know exactly what’s in it.

7. Beware of drinks. A single cocktail can contain hundreds of calories. If a drink is necessary (and sometimes it is!), try some of these healthier quaffs.

8. Take a cooking class. It’ll help relieve stress and you’ll be able to recreate the flavors of your vacation long after it’s over.

Greatist is the fastest-growing fitness, health and happiness startup. Check out more tips, expert opinion and fun times at Greatist.com.

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33 Ways to Eat Environmentally Friendly

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33 Ways to Eat Environmentally Friendly -
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Correction Appended: Aug. 27, 2012

The sustainable food movement is sweeping the country. Farmer’s markets, organic produce, genetically modified foods, cage-free eggs — they’ve all become part of the cultural lingo. While a lot of this conversation focuses around whether organic foods are better for people’s health, let’s not forget that these trends are also good for the planet. Read on to learn about the 33 environmentally friendly eating habits that are making a difference for our bodies and our earth.

At the store:

1. Reuse it. Bring a reusable bag on your next shopping trip, and you’ve already helped out the planet. The U.S. alone uses about 100 billion new plastic bags each year, and (brace yourself) this massive production costs 12 million barrels of oil. Worldwide, only about 1% of plastic bags are recycled — which means that the rest end up in landfills, oceans or elsewhere in the environment. Why does it matter? Plastic bags don’t biodegrade, but light exposure can degrade them enough to release toxic polymer particles — most of which end up in the ocean. Approximately 1 million birds and 100,000 turtles and other sea animals die of starvation each year after ingesting after ingesting discarded plastics and other trash debris, which block their digestive tracts. And public agencies spend millions of dollars on litter clean-up each year. (In case you’re wondering, paper bags aren’t much better. Each year, 14 million trees are cut down to make paper shopping bags via a process that requires even more energy than the making of plastic bags.)

2. Strip down. Look for products with minimal packaging, like unwrapped produce or meat straight from the deli counter or butcher. Excess packaging is often made out of unsustainable materials and contributes to waste that ends up in landfills. Perhaps the worst culprit is polystyrene (a.k.a. Styrofoam), which is a suspected carcinogen and is manufactured through an energy-intensive process that creates hazardous waste and greenhouse gases.

3. Don’t buy the bottle. Millions of tons of plastic are used to produce billions of plastic water bottles each year. Save money and lessen waste by drinking tap water from a reusable water bottle. Worried about your health? Try a water filter, or take courage from the fact that a lot of bottled water is likely no better than what’s on tap.

4. Shop different. Choose to give your money to stores that demonstrate care for the planet, both in their company practices and in the food selections they provide. Look for a selection of local and organic foods as well as store practices that limit waste (think doors on the refrigerated sections so that energy isn’t wasted, minimal and/or recyclable packaging and a store-wide recycling program).

Produce:

5. Go local. Eating locally grown foods is possibly the best way to lower your carbon footprint when it comes to what you eat. Bonus: Eating locally means that food will be fresher — and therefore taste better and perhaps retain more nutrients — than food shipped across the globe.

6. Eat more of it. Eat more produce than any other food category, and you’ve already made an impact for the planet (not to mention your body!).

7. Go organic. The definition of organic can be a little confusing, but food labels can help. Certified organic foods are grown and processed using farming methods that recycle resources and promote biodiversity, without the use of synthetic pesticides, bioengineered genes or petroleum- or sewage-sludge-based fertilizers. (Weird. Who wouldn’t want their food grown in sewage sludge?) Though their benefits to the environment have a long-term payoff, organic foods can be pricier — if you’re on a budget, find out which foods are most worth buying organic, and limit your organic purchases to the ones that make the biggest impact.

8. Eat it raw. Chomp down on a raw carrot instead of boiling or sautéing it, and save energy that would otherwise have been used to power cooking appliances.

9. Eat in season. Seasonal nomming allows you to eat locally — and we’ve already covered how important local purchasing is for the environment. Check out what’s growing nearby right now.

10. Preserve it. Want to eat more locally, but love to eat strawberries year-round? Learn how to preserve fruits and vegetables so you can eat locally grown produce all year long (it’s bound to impress Grandma, too).

11. Grow it. You don’t need to live in the wild to grow your own fruits and veggies. Join a community garden, or, if you’re cramped for space, create a vertical garden right inside your window.

12. Get some community support. Not into the idea of growing your own? Consider joining a CSA (short for community supported agriculture), which allows you to reap the benefits of locally grown produce without getting your hands dirty.

Meat:

13. Eat less of it. Industrially farmed meat has the greatest impact of any food product on the environment. In addition to the tips outlined below, consider making meat less of a staple in your diet. Can’t give up the stuff? Try going meat-free for just one day per week (or one meal per week if you’re really attached).

14. You guessed it: buy local. We’ve said it before and we’re saying it again: buying local is a great way to cut down on the environmental impact of your food. Just imagine how much energy it would take to haul a side of beef from, say, New Zealand, in comparison to transporting it from the local butcher shop.

15. Go organic. When it comes to meat, the definition of “organic” changes a little. Obviously, chickens aren’t grown in the soil, nor are they (we hope!) conventionally grown with pesticides. Rather, organic livestock must have access to the outdoors and cannot be supplemented with antibiotics or growth hormones.

16. Be anti-antibiotics. It’s common practice these days to feed growth-producing antibiotics to animals raised for meat, but this results in health risks for the animals — and, by extension, the people who eat them.

17. Go out to pasture. Pasture-raised livestock make less of a negative environmental impact. They’re also treated more humanely than their industrially raised counterparts.

Seafood:

18. Look for the label. Figuring out how to buy sustainable seafood is tough: turns out “wild caught” doesn’t necessarily mean it’s environmentally friendly, after all, while some farmed fish are. The easiest way to sort through all the confusion is to look for the label of the Marine Stewardship Council, which guarantees that a product has successfully met requirements for sustainability.

19. Know your fish. Check out these guides to figure out which fish are least endangered and most likely to be farmed sustainably, and use them to guide your buying decisions.

20. Be a patriot. Buy U.S. caught or farmed fish. It’s as close as you can get to buying “local” when you live in a land-locked state, and it also means that the product has had the chance to be reviewed by the Marine Stewardship Council, so you have a better sense of the conditions under which the fish were caught.

21. Try something new. Instead of eating the ever-popular Alaskan salmon along with everybody else at the restaurant, expand your diet and distribute your impact by trying different varieties of fish. Check out these alternatives to some of our fishy favorites — you might even find a variety that you like more than tuna. In the process, you’ll reduce the risk of endangering key species.

Dairy:

22. Be hormone-free. (Wouldn’t that have made adolescence easier…) Just as livestock raised for consumption are often pumped full of antibiotics, dairy cows are often fed artificial hormones to up their milk production. This has big health impacts for the cows, the people who consume their milk and other dairy products, and the environment (manure lagoons sure don’t sound like a good thing to us). Industrial dairy production is also linked to massive greenhouse gas emissions. Luckily, hormone-free dairy products are readily available.

23. Surprise! Go local. As always when buying local, you’ll be reducing the distance that food must travel — and the energy it takes to do so — on its way to your plate.

24. Go organic. It’s better for the environment and for your body.

25. Cut back. The production of one pound of cheese might produce upwards of 11 lbs. of carbon dioxide, the primary greenhouse gas emitted by human activities and a big driver of climate change. As with meat, you can quickly lessen your environmental impact simply by eating less dairy. Bonus: eliminating common staples from your diet one or two days a week is a chance to experiment with fun new recipes.

At a restaurant:

26. Order from the tap. Cut down on packaging; ask for tap water instead of bottled. Likewise, save the beer bottle and order on tap.

27. Eat local. Just because you’re not at the farmer’s market doesn’t mean the market’s bounty isn’t available to you. More and more restaurants are incorporating locally sourced items into their menus.

28. Don’t be afraid to ask. There’s no shame in asking your server or a manager how your food was grown or processed (though it’s probably best not to take it to this extreme).

Eating at home:

29. Reduce waste. Use cloth napkins and real plates, bowls and utensils.

30. Turn waste into a resource. If you’ve got the inclination and a little bit of free time, give composting a try and turn food scraps into a resource that keeps on giving.

31. Revamp leftovers. Instead of dumping leftovers in the trash, turn them into new meals. It’ll reduce waste and also save on the energy it would have taken to cook a different meal the next day.

32. Double your recipes. Leftovers will last twice as long, and you’ll use less energy than you would if you cooked multiple meals.

33. Cook one local meal per week. Challenge yourself to cook one meal a week (or month) that is composed completely of local ingredients. Get some friends in on the action and revel in doing something good for your health and the health of the planet.

Do you practice any of these habits on a regular basis? Have we missed any? Share your strategies for eating well for the planet in comments!

Correction: The original version of this story stated that approximately 1 million birds and 100,000 turtles and other sea animals die of starvation each year after ingesting plastic bags, which block their digestive tracts. However, any product that is littered — not just plastic bags — can pose a threat to wildlife. The story has been updated to reflect that fact.

Greatist is the fastest-growing fitness, health and happiness start-up. Check out more tips, expert opinion and fun times at Greatist.com.

33 Ways to Eat Environmentally Friendly

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33 Ways to Eat Environmentally Friendly -
David Malan / Getty Images

Correction Appended: Aug. 27, 2012

The sustainable food movement is sweeping the country. Farmer’s markets, organic produce, genetically modified foods, cage-free eggs — they’ve all become part of the cultural lingo. While a lot of this conversation focuses around whether organic foods are better for people’s health, let’s not forget that these trends are also good for the planet. Read on to learn about the 33 environmentally friendly eating habits that are making a difference for our bodies and our earth.

At the store:

1. Reuse it. Bring a reusable bag on your next shopping trip, and you’ve already helped out the planet. The U.S. alone uses about 100 billion new plastic bags each year, and (brace yourself) this massive production costs 12 million barrels of oil. Worldwide, only about 1% of plastic bags are recycled — which means that the rest end up in landfills, oceans or elsewhere in the environment. Why does it matter? Plastic bags don’t biodegrade, but light exposure can degrade them enough to release toxic polymer particles — most of which end up in the ocean. Approximately 1 million birds and 100,000 turtles and other sea animals die of starvation each year after ingesting after ingesting discarded plastics and other trash debris, which block their digestive tracts. And public agencies spend millions of dollars on litter clean-up each year. (In case you’re wondering, paper bags aren’t much better. Each year, 14 million trees are cut down to make paper shopping bags via a process that requires even more energy than the making of plastic bags.)

2. Strip down. Look for products with minimal packaging, like unwrapped produce or meat straight from the deli counter or butcher. Excess packaging is often made out of unsustainable materials and contributes to waste that ends up in landfills. Perhaps the worst culprit is polystyrene (a.k.a. Styrofoam), which is a suspected carcinogen and is manufactured through an energy-intensive process that creates hazardous waste and greenhouse gases.

3. Don’t buy the bottle. Millions of tons of plastic are used to produce billions of plastic water bottles each year. Save money and lessen waste by drinking tap water from a reusable water bottle. Worried about your health? Try a water filter, or take courage from the fact that a lot of bottled water is likely no better than what’s on tap.

4. Shop different. Choose to give your money to stores that demonstrate care for the planet, both in their company practices and in the food selections they provide. Look for a selection of local and organic foods as well as store practices that limit waste (think doors on the refrigerated sections so that energy isn’t wasted, minimal and/or recyclable packaging and a store-wide recycling program).

Produce:

5. Go local. Eating locally grown foods is possibly the best way to lower your carbon footprint when it comes to what you eat. Bonus: Eating locally means that food will be fresher — and therefore taste better and perhaps retain more nutrients — than food shipped across the globe.

6. Eat more of it. Eat more produce than any other food category, and you’ve already made an impact for the planet (not to mention your body!).

7. Go organic. The definition of organic can be a little confusing, but food labels can help. Certified organic foods are grown and processed using farming methods that recycle resources and promote biodiversity, without the use of synthetic pesticides, bioengineered genes or petroleum- or sewage-sludge-based fertilizers. (Weird. Who wouldn’t want their food grown in sewage sludge?) Though their benefits to the environment have a long-term payoff, organic foods can be pricier — if you’re on a budget, find out which foods are most worth buying organic, and limit your organic purchases to the ones that make the biggest impact.

8. Eat it raw. Chomp down on a raw carrot instead of boiling or sautéing it, and save energy that would otherwise have been used to power cooking appliances.

9. Eat in season. Seasonal nomming allows you to eat locally — and we’ve already covered how important local purchasing is for the environment. Check out what’s growing nearby right now.

10. Preserve it. Want to eat more locally, but love to eat strawberries year-round? Learn how to preserve fruits and vegetables so you can eat locally grown produce all year long (it’s bound to impress Grandma, too).

11. Grow it. You don’t need to live in the wild to grow your own fruits and veggies. Join a community garden, or, if you’re cramped for space, create a vertical garden right inside your window.

12. Get some community support. Not into the idea of growing your own? Consider joining a CSA (short for community supported agriculture), which allows you to reap the benefits of locally grown produce without getting your hands dirty.

Meat:

13. Eat less of it. Industrially farmed meat has the greatest impact of any food product on the environment. In addition to the tips outlined below, consider making meat less of a staple in your diet. Can’t give up the stuff? Try going meat-free for just one day per week (or one meal per week if you’re really attached).

14. You guessed it: buy local. We’ve said it before and we’re saying it again: buying local is a great way to cut down on the environmental impact of your food. Just imagine how much energy it would take to haul a side of beef from, say, New Zealand, in comparison to transporting it from the local butcher shop.

15. Go organic. When it comes to meat, the definition of “organic” changes a little. Obviously, chickens aren’t grown in the soil, nor are they (we hope!) conventionally grown with pesticides. Rather, organic livestock must have access to the outdoors and cannot be supplemented with antibiotics or growth hormones.

16. Be anti-antibiotics. It’s common practice these days to feed growth-producing antibiotics to animals raised for meat, but this results in health risks for the animals — and, by extension, the people who eat them.

17. Go out to pasture. Pasture-raised livestock make less of a negative environmental impact. They’re also treated more humanely than their industrially raised counterparts.

Seafood:

18. Look for the label. Figuring out how to buy sustainable seafood is tough: turns out “wild caught” doesn’t necessarily mean it’s environmentally friendly, after all, while some farmed fish are. The easiest way to sort through all the confusion is to look for the label of the Marine Stewardship Council, which guarantees that a product has successfully met requirements for sustainability.

19. Know your fish. Check out these guides to figure out which fish are least endangered and most likely to be farmed sustainably, and use them to guide your buying decisions.

20. Be a patriot. Buy U.S. caught or farmed fish. It’s as close as you can get to buying “local” when you live in a land-locked state, and it also means that the product has had the chance to be reviewed by the Marine Stewardship Council, so you have a better sense of the conditions under which the fish were caught.

21. Try something new. Instead of eating the ever-popular Alaskan salmon along with everybody else at the restaurant, expand your diet and distribute your impact by trying different varieties of fish. Check out these alternatives to some of our fishy favorites — you might even find a variety that you like more than tuna. In the process, you’ll reduce the risk of endangering key species.

Dairy:

22. Be hormone-free. (Wouldn’t that have made adolescence easier…) Just as livestock raised for consumption are often pumped full of antibiotics, dairy cows are often fed artificial hormones to up their milk production. This has big health impacts for the cows, the people who consume their milk and other dairy products, and the environment (manure lagoons sure don’t sound like a good thing to us). Industrial dairy production is also linked to massive greenhouse gas emissions. Luckily, hormone-free dairy products are readily available.

23. Surprise! Go local. As always when buying local, you’ll be reducing the distance that food must travel — and the energy it takes to do so — on its way to your plate.

24. Go organic. It’s better for the environment and for your body.

25. Cut back. The production of one pound of cheese might produce upwards of 11 lbs. of carbon dioxide, the primary greenhouse gas emitted by human activities and a big driver of climate change. As with meat, you can quickly lessen your environmental impact simply by eating less dairy. Bonus: eliminating common staples from your diet one or two days a week is a chance to experiment with fun new recipes.

At a restaurant:

26. Order from the tap. Cut down on packaging; ask for tap water instead of bottled. Likewise, save the beer bottle and order on tap.

27. Eat local. Just because you’re not at the farmer’s market doesn’t mean the market’s bounty isn’t available to you. More and more restaurants are incorporating locally sourced items into their menus.

28. Don’t be afraid to ask. There’s no shame in asking your server or a manager how your food was grown or processed (though it’s probably best not to take it to this extreme).

Eating at home:

29. Reduce waste. Use cloth napkins and real plates, bowls and utensils.

30. Turn waste into a resource. If you’ve got the inclination and a little bit of free time, give composting a try and turn food scraps into a resource that keeps on giving.

31. Revamp leftovers. Instead of dumping leftovers in the trash, turn them into new meals. It’ll reduce waste and also save on the energy it would have taken to cook a different meal the next day.

32. Double your recipes. Leftovers will last twice as long, and you’ll use less energy than you would if you cooked multiple meals.

33. Cook one local meal per week. Challenge yourself to cook one meal a week (or month) that is composed completely of local ingredients. Get some friends in on the action and revel in doing something good for your health and the health of the planet.

Do you practice any of these habits on a regular basis? Have we missed any? Share your strategies for eating well for the planet in comments!

Correction: The original version of this story stated that approximately 1 million birds and 100,000 turtles and other sea animals die of starvation each year after ingesting plastic bags, which block their digestive tracts. However, any product that is littered — not just plastic bags — can pose a threat to wildlife. The story has been updated to reflect that fact.

Greatist is the fastest-growing fitness, health and happiness start-up. Check out more tips, expert opinion and fun times at Greatist.com.

To Lose Weight, It Helps to Train the Brain First

16.35 Add Comment
To Lose Weight, It Helps to Train the Brain First -
Jamie Grill / Getty Images

 “It’s easy to quit smoking,” Mark Twain supposedly said. “I’ve done it hundreds of times.”

Something similar could be said of losing weight: It’s relatively easy to drop a few pounds, but keeping them off is much trickier. That explains why so many people fall into the classic pattern of yo-yo dieting, in which they lose weight, gain it back, lose it again, and so on.

A new study from researchers at Stanford University may point the way toward breaking out of this cycle. Weight loss might be more lasting, the study suggests, if dieters get the hang of certain healthy habits—such as eating mindfully and taking brief walks—before actively trying to lose weight.

The study, which appears in the Journal of Consulting and Clinical Psychology, included 267 mostly obese women who were randomly split into two groups. Half of the women began a weight-loss regimen immediately. The other half eventually followed the same regimen, but first went through an eight-week program in which they fine-tuned their lifestyle and learned to stabilize their weight.

Health.com: Little Ways to Drop the Pounds and Keep Them Off

Both groups of women ultimately slimmed down by the same amount—roughly 17 pounds, on average (or 9% of their initial body weight). But over the course of the following year, the women who participated in the eight-week program regained an average of just 3 pounds, compared to 7 pounds in the other group.

“They cut that regain in half,” says lead author Michaela Kiernan, a senior research scientist at the Stanford Prevention Research Center, in Palo Alto, Calif.

The dieting portion of the study lasted 20 weeks and featured all of the hallmarks of conventional weight-loss programs. Women met weekly with a trained instructor, kept food journals, exercised more, and followed a healthy diet focused on fruits and vegetables.

Health.com: Best Superfoods for Weight Loss

The eight-week lead-in program was unusual by comparison. Not only were the women instructed not to lose weight, but they were also told to gain it back if they did. This was designed to teach the women how to recognize and control the normal 3- to 5-pound fluctuations that occur even among people of healthy size, Kiernan says.

In addition, the women learned to control portion sizes, savor their meals, and identify healthy substitutes for their favorite high-calorie foods. To accustom the women to the ups and downs that go with dieting, the researchers even encouraged them to periodically indulge in a less-than-healthy food (like chocolate), and gave them a five-day pass—meant to simulate a vacation—during which they could eat high-calorie, high-fat foods.

“We purposely designed the study so they would do this before they lost weight,” Kiernan says. “They could see and experience what it was like, and thus obtain a sense of mastery without the pressure of having to maintain a weight loss at the same time.”

Health.com: Diet Crutches: What Works, What Doesn’t

Focusing on weight-maintenance skills before worrying about weight loss seems to have created a “teachable moment” for the study participants, says Linda Stockman, a weight-loss coach at Scott & White Healthcare, in Temple, Texas.

Often, dieters who successfully lose weight “get really excited by the weight loss, go off to enjoy it, and gain it back,” says Stockman, who was not involved in the study. “That eight weeks is a kind of cognitive behavioral approach, where they try things and experience things. And that’s the only way to get people to change their belief systems.”

The training program also may have fostered a sense of accountability and resolve heading into the weight-loss phase, says Lindsey Battistelli, manager of the weight management center at Henry Ford Health System, in Wyandotte, Mich.

“It takes effort to maintain a weight loss,” Battistelli says. “You can’t go back to doing what you were doing before. You can let yourself indulge here and there, as long as you’re willing to have it as part of a compromise.”

Health.com: Willpower Secrets From the Pros

Although the new findings are promising, Kiernan and her coauthors say their program will need to be tested in different populations. Most of the participants were white, college-educated women, making it difficult to extrapolate the findings to other women or to men.

Longer studies also are needed. Even the study participants who gained back relatively little weight tended to do so towards the end of the one-year study period, which may indicate the first signs of a relapse that wasn’t fully registered in the results, Kiernan notes.

To Lose Weight, It Helps to Train the Brain First

15.34 Add Comment
To Lose Weight, It Helps to Train the Brain First -
Jamie Grill / Getty Images

 “It’s easy to quit smoking,” Mark Twain supposedly said. “I’ve done it hundreds of times.”

Something similar could be said of losing weight: It’s relatively easy to drop a few pounds, but keeping them off is much trickier. That explains why so many people fall into the classic pattern of yo-yo dieting, in which they lose weight, gain it back, lose it again, and so on.

A new study from researchers at Stanford University may point the way toward breaking out of this cycle. Weight loss might be more lasting, the study suggests, if dieters get the hang of certain healthy habits—such as eating mindfully and taking brief walks—before actively trying to lose weight.

The study, which appears in the Journal of Consulting and Clinical Psychology, included 267 mostly obese women who were randomly split into two groups. Half of the women began a weight-loss regimen immediately. The other half eventually followed the same regimen, but first went through an eight-week program in which they fine-tuned their lifestyle and learned to stabilize their weight.

Health.com: Little Ways to Drop the Pounds and Keep Them Off

Both groups of women ultimately slimmed down by the same amount—roughly 17 pounds, on average (or 9% of their initial body weight). But over the course of the following year, the women who participated in the eight-week program regained an average of just 3 pounds, compared to 7 pounds in the other group.

“They cut that regain in half,” says lead author Michaela Kiernan, a senior research scientist at the Stanford Prevention Research Center, in Palo Alto, Calif.

The dieting portion of the study lasted 20 weeks and featured all of the hallmarks of conventional weight-loss programs. Women met weekly with a trained instructor, kept food journals, exercised more, and followed a healthy diet focused on fruits and vegetables.

Health.com: Best Superfoods for Weight Loss

The eight-week lead-in program was unusual by comparison. Not only were the women instructed not to lose weight, but they were also told to gain it back if they did. This was designed to teach the women how to recognize and control the normal 3- to 5-pound fluctuations that occur even among people of healthy size, Kiernan says.

In addition, the women learned to control portion sizes, savor their meals, and identify healthy substitutes for their favorite high-calorie foods. To accustom the women to the ups and downs that go with dieting, the researchers even encouraged them to periodically indulge in a less-than-healthy food (like chocolate), and gave them a five-day pass—meant to simulate a vacation—during which they could eat high-calorie, high-fat foods.

“We purposely designed the study so they would do this before they lost weight,” Kiernan says. “They could see and experience what it was like, and thus obtain a sense of mastery without the pressure of having to maintain a weight loss at the same time.”

Health.com: Diet Crutches: What Works, What Doesn’t

Focusing on weight-maintenance skills before worrying about weight loss seems to have created a “teachable moment” for the study participants, says Linda Stockman, a weight-loss coach at Scott & White Healthcare, in Temple, Texas.

Often, dieters who successfully lose weight “get really excited by the weight loss, go off to enjoy it, and gain it back,” says Stockman, who was not involved in the study. “That eight weeks is a kind of cognitive behavioral approach, where they try things and experience things. And that’s the only way to get people to change their belief systems.”

The training program also may have fostered a sense of accountability and resolve heading into the weight-loss phase, says Lindsey Battistelli, manager of the weight management center at Henry Ford Health System, in Wyandotte, Mich.

“It takes effort to maintain a weight loss,” Battistelli says. “You can’t go back to doing what you were doing before. You can let yourself indulge here and there, as long as you’re willing to have it as part of a compromise.”

Health.com: Willpower Secrets From the Pros

Although the new findings are promising, Kiernan and her coauthors say their program will need to be tested in different populations. Most of the participants were white, college-educated women, making it difficult to extrapolate the findings to other women or to men.

Longer studies also are needed. Even the study participants who gained back relatively little weight tended to do so towards the end of the one-year study period, which may indicate the first signs of a relapse that wasn’t fully registered in the results, Kiernan notes.

Omega-6 Fats Linked to Increased Risk of Heart Disease

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Omega-6 Fats Linked to Increased Risk of Heart Disease -
Getty Images

A study shows that not all good fats are the same when it comes to protecting your health.

For decades, the message about fats has been relatively simple — reduce the amount of oils and fats you eat from animal and dairy products (less red meat and cheese) and substitute them with healthier fats from plants or fish (olive oil, omega-3 fatty acids). The difference came down to the specific type of fats that make up these foods — animal and dairy fats tend to be saturated, which means all of the free bonds available in a chain of carbon atoms are bound to hydrogen atoms, while plant fats are unsaturated, meaning some of carbon atoms have double bonds with each other. Saturated fats are more likely to build up within artery walls and form plaques that can trigger heart attacks.

But in the latest study on fats published in the BMJ, researchers found convincing evidence that not all plant fats are created equal and that linoleic acid, or omega-6 fatty acids, may be associated with a higher risk of early death from any cause, as well as increased risk of heart disease and death from heart-related conditions.

The study is actually a reanalysis of data that had not been included in the original publication of results from the Sydney Diet Heart Study, a trial that was conducted from 1966 to 1973. For more than three years, researchers at the time followed 458 men aged 30 to 59 years old who had a history of heart disease; about half were told to replace the saturated fats they consumed from animal and dairy sources with omega-6 linoleic acid, which is commonly found in safflower oil or margarines made from it. The other half were not told to change their diet in any way. When that study was published in 1978, researchers noted an increased risk of early death from any cause among the omega-6 group, but did not break down the data by what caused the deaths.

(MORE: Study: ‘Good’ Fats Even Better for the Heart Than We Thought)

So Dr. Christopher Ramsden, a clinical investigator at the National Institutes of Health, who was interested in understanding the effects of linoleic acid on heart health, contacted one of the original authors and reviewed data that had not been included in the study. This information involved deaths from heart-related causes, and the new analysis showed that the omega-6 group had a 17% higher risk of dying during the study period from heart disease, compared with 11% among the control group.

The American Heart Association (AHA) currently recommends that people replace 25% to 35% of their daily saturated-fat intake with foods containing unsaturated fats, such as canola and olive oils. The AHA further breaks down the unsaturated-fat advice by suggesting that people devote about 5% to 10% of their daily calories to foods containing linoleic acid. The recommendation is based on a review of the available data.

(MORE: Study: Eating Omega-3s May Help Reduce Alzheimer’s Risk)

The latest results, however, raise questions about that advice. Ramsden says the findings provide some refined understanding of unsaturated fats, which come in different chemical forms that may have varying benefits or risks. “I wouldn’t necessarily say that the [current advice] is necessarily completely wrong,” he says. “What happened is that in the 1960s all polyunsaturated fats were considered the same. They were grouped together under one mechanism of being able to lower blood-cholesterol levels. Then, over the ensuing decades, it became clear as science progressed that there were multiple types of polyunsaturated fats, and these compounds potentially have distinct biochemical and health effects.”

There has been some evidence to suggest that omega-6 fatty acids, for example, may trigger inflammation, a condition that is linked to an increased risk of heart problems, while omega-3 fatty acids, found in deepwater fish like salmon, tend to inhibit inflammatory reactions. Ramsden says the results highlight the need to study dietary ingredients in more detail, rather than lumping them together and assuming they have the same effect on the body.

(MORE: Can Olive Oil Help Prevent Stroke?)

Recognizing that need, the AHA says it is considering re-evaluating all its dietary recommendations, and will make the issue of polyunsaturated fats part of this assessment. Reviewing the dietary advice as a whole is important, says Alice Lichtenstein, a spokesperson for the association, since changes in one area could have unexpected, and potentially harmful, effects on other eating habits. When health organizations advised people to lower their intake of saturated fats, for example, many replaced the fats with carbohydrates, which can increase risk of diabetes and lead to higher levels of another type of fat in the blood, triglycerides. “One of the things we learned is that we need to look at the whole picture,” says Lichtenstein. “Just looking at one individual component puts undue emphasis on that component, and may lead to unanticipated consequences. We need to look at dietary patterns rather than individual nutrients or individual food components.”

Whether the association will change its advice about consuming linoleic acid isn’t clear yet, but Ramsden says the results of the latest study “could have important implications” for the way people eat if they want to stay heart-healthy.